Strategy Consulting
We help you bring your ideas from the back of a napkin to the boardroom and beyond.
Narrative Crafting
Turn your ideas into stories, and your stories into impact.
Presentation Auditing
Does it feel like your is pitch missing that special something? We help you gain traction with investors and other stakeholders by helping you tune your pitch to your target audience. We provide narrative development, public speaking coaching, and visualization assistance to make sure your message is clear, compelling, and complete.
Strategic Marketing
Do you struggle balancing expectations of investors, patients, and healthcare practitioners? Developing a compelling message and figuring out how to reach these stakeholders is complicated - especially when you're trying to stay true to your story. We help you find the common ground in your narrative, identify key selling points for each stakeholder type, and offer ways to help you drive demos, build interest, and close deals.
Positioning & Brand Development
What makes you unique? We help you find your company's core value proposition and craft it into a name, visual identity, and communication thesis that is designed to help your story resonate, every time.
Go-To-Market Planning
Build with confidence.
Customer Discovery
Who should you be reaching out to? When building your company, customer feedback is everything. However, finding who to reach out to, and identifying what questions to ask can be challenging. We help you find the right expertise, develop outreach templates, and craft questions to ensure the answers you have are the answers you need for your next stage of growth.
Product Planning
Too many product ideas, not enough slides? Figuring out which product to launch - and when - is one of the most critical parts of forming a successful company. We help you identify where you can gain traction and leverage expertise to generate revenue early, as well as map which offerings to develop down the line.
Brand Architecture
How do you fit the pieces together? Forming a clear framework that shows how each of your (future) product offerings relate helps investors understand what you offer today and how you intend to grow. We help you identify what is unique about each of your (future) product offerings and craft distinct identities that contribute positively to your company's brand.
Financial Modeling
Your model is your map.
Revenue Forecasting
When are you going to be generating revenue, and how much? These are common questions at the end of every investor pitch. Developing a clear financial model that demonstrates your growth drivers, key costs, and potential pitfalls demonstrates the kind of maturity and thoughtfulness to investors that money can't buy.
Headcount Budgeting
Who do you hire, when, and for how much? Your team is your greatest asset, but building it takes careful planning. While acquiring great talent will always require negotiation, we help you plan for headcount growth to help you form a compelling, accurate budget.
KPI Drivers
How do you measure success? It doesn't just have to be in the form of dollars raised or deals closed - identifying growth metrics and milestones can help you motivate your team, as well as be used to generate stakeholder interest.
Case Studies
Hemex Health
“Jack is that rare individual who can engage at the business strategy level and successfully facilitate an executive session. Then he can go “hands-on” to translate the business thinking into persuasive communications materials targeted to investors and strategic partners. He is a great partner for any entrepreneurial team.”
– Patti White, CEO & Co-Founder of Hemex Health
CurveAssure
“We have worked with Jack on multiple occasions and have continued to come back for his terrific ability to synthesize our company vision and provide high quality feedback. He has helped us build our financial models, pitch materials, and sections of multiple grant applications. He excels at producing engaging writing on highly technical subjects, storytelling, and business strategy. I would 100% recommend him to another company and will continue to come back for his expertise in future projects.”
– Evan Haas, CEO & Founder of CurveAssure
ClassBank
“Jack’s expertise was pivotal during the formative stages of ClassBank. His guidance in fundraising and financial modeling was invaluable, helping to set a strong foundation for our growth and success.”
– Abby Coyle, CEO & Co-Founder of ClassBank